Jessica Valiyi Joins Sony/Nashville

Former BMLG Mgr./Digital & eCommerce Jessica Valiyi has joined Sony/Nashville as Assoc./Dir. Digital Strategy. “Having worked with Jessica on a variety of digital and D2C initiatives in recent years, I am extremely excited to welcome such a creative and driven professional to SMN’s Digital Strategy team,” says VP/Digital Strategy Ed Rivadavia. “I’m confident that Jessica’s successful track record for executing digital initiatives on behalf of both established and developing artists in a fast-moving label environment will allow her to immediately contribute fresh ideas and perspectives.” Valiyi's previous stops include Emmis/Indianapolis and Roche Diagnostics. Reach her here.