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King To Westwood One: Townsquare Regional OM and Brand Leader/Country for the Western Region George King has been named VP/Programming for Westwood One's Network Formats. He'll oversee Country offerings including Mainstream Country, Hot Country, Classic Country and Real Country.

"George’s experience in markets large and small, along with his position in the country music world, makes him a perfect fit for this role at Westwood One," says President/Network Programming Kirk Stirland. "He’s joining an all-star programming management team, and he will be working with a first-rate air staff, on our biggest format category."

"The way Westwood One is able to integrate local content into a national feed will continue to be an essential way our business moves successfully into the future," King says. "I’m truly excited to work with this remarkable technology, and on the team creating radio with it."

Based in Denver, King starts Sept. 15. Reach him here.

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