Olympus Has Not Fallen: iHeartMedia's Nashville-based The Bobby Bones Show set off EAS notifications in states including Tennessee, North Carolina, Georgia, Arkansas and Texas Friday (10/24) when it aired EAS tones as part of a bit (listen here). The accompanying message purported to be "at the request of the White House" and affected AT&T U-Verse television viewers, among others (watch here). "This morning there was an inappropriate playing of the national emergency alert notification tones on a syndicated radio broadcast," said FEMA Dir./Public Affairs Rafael Lemaitre in a subsequent statement. "There is not a national emergency. Today's broadcast triggered alert notification in states where the alert has been played. Certain alerts, like the one broadcast today, are designed to be automatically picked up and rebroadcasted by other radio and TV stations. FEMA and the FCC are currently working with broadcasters to determine the full scope of the situation." As for iHeartMedia, "The tone should not have aired," says a company spokesperson. "We are cooperating fully with the authorities and are taking aggressive action to investigate this incident and prevent it from recurring. We deeply regret the error."
FCC fines could follow. The agency penalized Viacom, NBCUniversal and ESPN to the tune of $1.9 million earlier this year for airing a trailer for the film Olympus Has Fallen which included sounds that were similar to EAS tones (more here). Get a refresher on EAS rules and view a related FAQ here.