Up With People: The Talent Associates (TTA) has launched Up! Promotion And Marketing helmed by TTA VP/Promotion & Artist Development Ryan Barnstead, along with TTA CEO John Ettinger and former Dot regional EJ Bernas. The company will handle radio promotion and marketing assistance for smaller labels and independent artists, specializing in “markets where real airplay and touring opportunities collide." "Too many artists have come to us after having an unhappy experience with other radio promotion efforts," says Ettinger. "This company is being formed to provide custom radio strategies at a correct price." Reach Barnstead here, Ettinger here and Bernas here.