inside The CRS Daily Buzz (2/18)

Day Three: UMGN Explodes With Music
Listening Habits Are Changing
A Knight In Country’s Court

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ACM Awards To Stream On Amazon Prime

The 2022 ACM Awards, produced by MRC’s Dick Clark Productions, will be the first major awards show to be exclusively livestreamed when the 57th Academy Of Country Music Awards lands on Amazon Prime Video. Date and location for the awards ceremony will be confirmed later. “This partnership, which reinforces our position as an innovative, progressive awards show, will deliver the broadest possible audience and, simultaneously, deliver massive value to our artists whose music lives inside this ecosystem, enabling fans to discover and stream music as they watch,” says ACM CEO Damon Whiteside. Adds Amazon Studios Co-Head/Television Vernon Sanders, “Reaching this milestone with our partners at the Academy of Country Music and MRC as the first major awards show to be livestreamed speaks to our dedication and commitment to continue to both entertain and innovate for our audience.” Notes MRC Co-CEO Modi Wiczyk, “Our team is excited to be part of the creative and entrepreneurial innovations that streaming technology will unleash,” while outgoing ACM Board Chair Ed Warm says, “This historic partnership with ACM, MRC and Amazon Prime Video meets the industry’s need to bring awards shows to the forefront of the streaming world – exactly where fans are consuming and demanding content.”