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Ear For The Party: Key findings about  America's audio consumption habits in Edison Research's Q3 2022 Share Of Ear study include:

  • Streaming now represents a record high 17% of listening to AM/FM radio by persons 25-54.
  • AM/FM radio's 25-54 streaming audiences are 20% larger than ad-supported Spotify and Pandora combined.
  • Weekly podcast reach has grown from 8.8% to 15% over the past four years.
  • Advertisers and agenices continue to overestimate listening to Pandora/Spotify.

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