UMGN's Friedman Elevated To VP/Promo & Strategy

A Starr Is Born: "UMG has been my home for eight-plus years and I’m looking forward to working with all four of our iconic imprints in plotting a course for the future," says newly announced UMG/Nashville VP/Promotion & Strategy David Friedman, whose purview includes "all strategic elements" of the label group's promotion operation. Friedman transitioned from UMGN VP/National Promo to lead MCA's promotion team last year (CAT 1/12/23); reach him here.

Hot Air: No official word, but look for UMGN VP/National Promotion Miranda McDonald to return to MCA as VP. McDonald moved to the UMGN role from MCA's Northeast posting last January (CAT 1/13/2023) as Friedman took the MCA helm. Prior to joining MCA in 2021, she spent time at Valory and CMT Radio.