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A Ford Opportunity: Label promotion vet Theresa Ford has been named Dir./Radio Promotion Southeast for Black River, filling the void created with yesterday's departure of Megan Boardman (CAT 5/30). "I've had the opportunity to work with Theresa a couple of different times throughout my career," says SVPP Mike Wilson. "She is the ultimate professional and her stations love working with her." Most recently with Streamsound, Ford started in the business at RCA, and she worked with Wilson at both stops. She also worked at Lyric Street. "I know how amazing [Wilson] is, and the success that the Black River team has built with Kelsea Ballerini is undeniable," Ford says. She'll be based in Greenville, SC and starts June 12 Congratulate her here.

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