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Triple Tigers Adds New Promotion Arm
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Right Claws: Triple Tigers is adding a second promotion team, to be known as Akando Music, and hiring Magnolia Music Group Dir./Audience Platforms JC Coffey as Sr. Dir./National Promotion. Triple Tigers co-Pres. Kevin Herring says, "With more and more artists vying for radio exposure, Akando will serve as a valuable resource, offering an option for artists without a Country radio promo team."

Herring and Triple Tigers VP/Promotion Raffaella Braun will oversee Akando, while Coffey will direct day-to-day operations and promotion efforts. Additional hires are expected. Coffey joined Magnolia in a newly-created role last year (CAT 2/16/24) after previous promotion jobs with Show Dog Nashville and Big Machine. Prior radio stops include Community/Elmira, NY; WOKQ/Portsmouth, NH; and WTHT & WPKQ/Portland, ME. Reach Herring here, Braun here and Coffey here.

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