BMLG Promotes Nixon, Hires Waters

BMLG Changes: Valory Dir./ Southeast Promotion & Marketing Brooke Nixon has been elevated to BMLG Dir./Streaming as VP/Digital Consumption Dave Kelly departs the label group. Former Pearl Dir./Promotions Chris Waters fills the vacancy created by Nixon's promotion. “It’s an honor to work with Brooke Nixon and see her growth over the years and I’m excited for her next chapter as she steps into the streaming world,” says Valory Pres. George Briner. “We’re also fortunate to have a veteran promo assassin like Chris Waters jump right in so we do not miss a step in delivering the hits to Country radio.”
Nixon joined BMLG in 2015 as a Dot Coord./Promotion before shifting to Valory in 2016 (CAT 9/29/16). Reach her here. In addition to Pearl, Waters' prior stops include Show Dog, WMN, Sony/Nashville and Cumulus. Reach him here. Kelly, who joined BMLG in 2012 and rose to his most recent position in 2020 (CAT 1/21/20), tells Country Aircheck, "My experiences with the BMLG team, artists, management companies and our partners have been incredible. I am looking forward to the next chapter of my career.” Reach him here.