Specific To The Pacific: iHeartMedia SVP/Sales for Fresno, Modesto and Bakersfield Devonne Etcheverry has been named Area Pres. for the company's Pacific Area, overseeing more than 35 stations in those markets, as well as Monterey, Riverside and Spokane. She succeeds Steve Darnell, who shifted to Metro Pres. for Sacramento in July (CAT 7/25/24). Etcheverry, who reports to Division Pres. Don Lankford, began her career on the promotions team at KBOS/Fresno in 1997, and has held many positions at the company since then.