Rate Update: Updated figures for the 56th Annual CMA Awards show, which include a full seven days of viewing over linear and digital platforms following its Nov. 9 broadcast on ABC, has increased the audience size from the intial figure of 7.57 million viewers (CAT 11/10) to 9.7m. Among persons 18-49, the rating increased from a 1.05 to a 1.78, both marking three-year highs, according to Nielsen.