It's Good To Be King: Westwood One has elevated VP/Country Programming George King to VP/GM for its 24-Hour Formats division and Mgr./Regional Affiliate Eric Sundstrom to VP/Affiliate Sales. King will oversee programming and affiliate management for all formats while continuing to oversee Country. He reports to Pres./Programming Kirk Stirland, while Sundstrom reports to King. "With George and Eric at the helm, we’ll continue to bring high-quality radio to the traditional 24-hour format marketplace, as well make an impact in larger markets that require different features and qualities," says Stirland. King joined the company in 2014 (CAT 8/18/2014) after stops including Townsquare/Ft. Collins, CO; Cox and Clear Channel/San Antonio; and WMZQ/Washington, DC. Reach him here. Sundstrom has been in affiliate management for the company for more than 20 years.